Tata- Naka is designed by identical twins, Tamara and Natasha Surguladze, born in Tbilisi, Georgia, 1978. Tata and Naka respectively, were childhood nicknames but many friends were unable to tell them apart and they became collectively referred to as Tata-Naka.
They arrived in London in 1996 to study design at Central St Martins. On graduating in the year 2000 Barneys NYC dedicated a whole wall to their awe-inspiring collection. In the seasons that have followed Tata-Naka have blossomed into one of the UK’s most covetable independent luxury design houses. Ambassadors include Cameron Diaz, Mina Suvari and Sarah Jessica Parker, the Tata-Naka collection even regularly starred in the legendary series Sex in the City & was worn by Carrie Bradshaw on the cover of the official book.
Having consecutively won the celebrated “New Generation” award at London fashion week they have become the darlings of the British media-set, and they are regularly being shot in main fashion publications from Vogue to i-D and with profiles in numerous leading UK broadsheet supplements. Tata-Naka also has a hugely successful accessories and childrenswear line named simply, “Shrunk.”
Tata Naka previous collections :
Tata Naka Fall 2011 preview :